NESCAFE® Dolce Gusto® (NDG) Asia Design Contest

NESCAFE® Dolce Gusto® (NDG) is a multi beverage system that dispenses café-style beverages like Espresso, Latte Macchiato, Chococino and even Green Tea latte; hot and cold beverages. It is an innovative brand not only from its technology but also its unique creative design that has won international design awards.

The first ever NDG Asian Design Contest is a regional contest across 8 countries, including Korea and Japan, that celebrates this innovation and creativity. Participants are to design a whole new skin for our GENIO® machine via our specially designed Facebook app that’s easy to use, even for a beginner.

This contest gives an opportunity for anyone with a spark of creativity to turn their designs into reality. 2 winners from Singapore will be selected (via votes and judges choice) to represent SG in the finals in Tokyo where the final winning design will be made into an actual GENIO and sold across the 8 Asian countries in 2014!

There’s up to $18,000 worth of cash & prizes to be won with prizes for the 3rd – 5th placing as well as 10 lucky voters who vote for designs. So do you want to use your own creativity to stand a chance to take part in the design contest? Visit to join the contest.

If you think you can’t design, do vote for the designs and stand chance to be 1 of the 10 lucky voters! Terms & Conditions applies.


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